Service Management : Theoretical and Practical Approach
Acai Sudirman (Editor)
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Bandung : Media Sains Indonesia,
2022
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Pembahasan: -Service as the new paradigm in retailing -Service research and service theory -Service innovation -Service quality (servqual) -Service value -Service recovery -Service operation and productivity -Service marketing -Internationalizing services business -Measuring company performance and customer satisfaction -Process and product innovation in service business -Supply chain and logistic service -Servitization and manufacturing company
Layanan Kantor untuk Perusahaan Tertentu
URN:ISBN:978-623-362-515-9