00719 2200217 4500001002100000005001500021035002000036007000300056008004100059020002200100082001000122084001600132100001400148245005600162250001200218260003000230300003800260520017200298650001600470990001500486INLIS00000000000864120220708095336 a0010-0722000022ta220708 g 0 ind  a978-623-01-1007-8 a659.1 a659.1 ILH p0 aIlhamsyah1 aPengantar Strategi Kreatif Advertaising Era Digital aEdisi 1 aYogyakarta :bAndi,c2021 axii,260 hlm :bIlus ;c24 x 17 cm aDaftar Isi; Chapter 1. Introduction Chapter 2. Introduction Creative Strategy Chapter 3. Strategi Media Terintegrasi Chapter 4. Visual Strategy Chapter 5. Selling Idea 4aAdvertising a10901/AL/P