Pengantar Strategi Kreatif Advertaising Era Digital Ilhamsyah text Yogyakarta : Andi, 2021 ind Daftar Isi; Chapter 1. Introduction Chapter 2. Introduction Creative Strategy Chapter 3. Strategi Media Terintegrasi Chapter 4. Visual Strategy Chapter 5. Selling Idea Advertising URN:ISBN:978-623-01-1007-8