Strategic Management And Business Policy : Globalization, Innovation And Sustainability 15ed Thomas L. Wheelen J. David Hunger Alan N. Hoffman Charles E. Bamford text United Kingdom : Pearson, 2018 eng Brief contents: 1. introduction to strategic management and business policy 2. scanning the environment 3. strategy formulation 4. strategy implementation and control 5. introduction to case analysis Brief contents: 1. introduction to strategic management and business policy 2. scanning the environment 3. strategy formulation 4. strategy implementation and control 5. introduction to case analysis Manajemen strategi URN:ISBN:978-1-292-21548-8