Strategic Management : An Integrated Approach Theory & Cases 12ed
Charles W. L. Hill
Melissa A. Schilling
Gareth R. Jones
text
USA : Cengage Learning,
2017
eng
Brief contents: 1. introduction to strategic management 2. the nature of competitive advantage 3. strategies 4. implementing strategy 5. cases in strategic management
Manajemen strategi
URN:ISBN:978-1-305-50227-7