Research Methods For Business : A Skill Building Approach 7ed Uma Sekaran Roger Bougie text United Kingdom : John Wiley & Sons, 2016 eng contents: 1. introduction to research, 2. the scientific approach and alternative approach to investigation, 3. defining and refining the problem, 4. the critical literature review, 5. theoretical framework and hypothesis development, 6. elements research design, 7. interviews, 8. data collection methods: observation 9. administering questionnaires, 10. experimental designs, etc Riset Penelitian bisnis URN:ISBN:978-1-119-16555-2