Strategi Memimpin Pasar Darmadi Durianto text Jakarta Gramedia Pustaka Utama 2004 ind

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114 hlm ; 15x23 cm pembahasan: lima kategori brand equity ten, model brand wquity ten, kasus, kategori awarness measures, kategori associations maesures, kategori perceived quality dan leadership, loyality measures, market behavior measures, brand quality ten index strategi pemasaran 658.83 658.83 DAR b 979-22-1041-5 180702 20180702095538 INLIS000000000002287 Converted from MARCXML to MODS version 3.5 using MARC21slim2MODS3-5.xsl (Revision 1.106 2014/12/19)