00917 2200265 4500001002100000005001500021035002000036007000300056008004100059020001800100082001100118084001700129100002100146245004800167260004500215300002400260650002300284700001300307520025100320990001600571990001600587990001600603990001600619990001600635INLIS00000000000228720180702095538 a0010-0718000013ta180702 g 0 ind  a979-22-1041-5 a658.83 a658.83 DAR b0 aDarmadi Durianto1 aBrand Equity Ten :bStrategi Memimpin Pasar aJakarta :bGramedia Pustaka Utama,c2004 a114 hlm ;c15x23 cm astrategi pemasaran0 aSugiarto apembahasan: lima kategori brand equity ten, model brand wquity ten, kasus, kategori awarness measures, kategori associations maesures, kategori perceived quality dan leadership, loyality measures, market behavior measures, brand quality ten index a04952/SAL/P a04953/SAL/P a04954/SAL/P a04955/SAL/P a04956/SAL/P